Training and coaching
Teach Sarah your voice at setup, then she gets sharper every shift.
She takes your feedback, and keeps it.
- Thumbs up or down any live reply
- Each rule passes review before it ships
- See used in N chats on what is working
Conversation review
2026-05-12Visitor
First espresso machine, which bag should I start with?
Sarah
The light roast is our most interesting bag right now, I would start there.
What should have happened instead?
She sent a first-time espresso buyer to the light roast and they said it tasted sour.
85 / 280
Sarah drafted a guideline
For espresso newcomers, default to the medium roast: the light reads sour on their first pull.
Applied guidelines join her system prompt on the next visitor chat, and stay tenant-scoped to your shop.
Illustrative: the Northbrook Coffee Co. demo store
Sarah does not arrive fully formed. You train her on how your shop answers, then keep coaching her on the floor so every shift makes her a little better.
01
The problem
A new hire learns your voice over weeks of corrections on the floor. Most storefront tools never learn at all, so the same weak answer repeats on every visit. Sarah needs a way to take your feedback and actually keep it.
02
How it works
Train her before she goes live
Work through a library of 22 scenario templates, from shipping and returns to sizing, gift advice, and objection handling, or write your own. Grade and edit her answers; the ones you approve become few-shot guidance she follows.
Coach her on live answers
Thumbs-up or thumbs-down any real reply and add a short correction note. Sarah proposes a brief behavioral rule based on it.
Approve before anything ships
Each proposed rule passes a safety review (a regex check, an AI moderation pass, and your final confirmation) before it counts.
It takes effect instantly
Once you accept a rule, it applies to every future chat right away, with no rebuild or redeploy.
03
What makes it real
Training examples only guide Sarah after you approve them, so nothing reaches a shopper unreviewed. Coaching notes are tenant-isolated, scoped to your shop and never shared across merchants, and capped per chat to keep her fast. Each accepted rule carries a "used in N chats" count so you can see what is actually working. Moderation is fail-open by design, which keeps your authority final: you decide what Sarah learns.
Associate training
Coaching
These guidelines shape how Sarah responds in every conversation.
Gift shoppers keep asking whether we do decaf, and she sends them to the house blend.
Her guideline
When a gift shopper asks about caffeine, offer the decaf sampler before the house blend.
Not yet applied. Will activate on the next visitor chat
Loved that you led with the boxed sampler on that gift chat. Do that everywhere.
Her guideline
For gift shoppers, lead with the boxed sampler: it includes the printed brew card.
Don’t promise a ship date. We roast to order.
Her guideline
Don’t quote roast-to-ship past 3 days: route timing questions to a person.
A first-timer got sent the light roast and said it tasted sour.
Her guideline
For espresso newcomers, default to the medium roast: the light reads sour on their first pull.
Illustrative: the Northbrook Coffee Co. demo store
Coach her like you'd coach a new teammate.
Thumb up the conversations that closed, thumb down the ones that didn't. She proposes the coaching note in plain English. You edit, accept, or reject.
- 01
You rate
the ones that closed, the ones that didn’t
- 02
She drafts
the coaching note, in plain English
- 03
You decide
edit, accept, or reject
Accepted notes inject into every future shift. No prompt engineering required.
Plus a daily debrief in your inbox and a weekly retro that highlights the patterns worth coaching next. Notes stay tenant-scoped, never cross-shop.
Ready to put a real associate on your storefront?
Book a 30-minute demo with the founder over Google Meet and watch Sarah work your own catalog. We onboard you personally, usually live within 24 hours. Not ready for a call? Request an invite.
Private rollout · one-click uninstall if it doesn’t earn its keep